By Graeme Sanderson A web page might be your shop window for your brand, but if no one can find the shop, no one will buy the brand. No one will talk about it or share it or talk to you about it. These basic activities will help you reach out in a crowded marketplace and they apply to, not just commerce, but your own web presence as well. Continue reading
How Many Customers Know Your Brand?
It’s all very well designing and producing an amazing product; sales and profit will fall short if not enough people buy it as a result of poor branding activity, distribution to the market place and by lack of referrals through social media and other platforms: A brand needs to be discussed, shared and win approval throughout the networks to really succeed and grow. Continue reading